Monday, December 01, 2008

Creative Reading

In working with a number of talented graphic designers in the last couple of years over the course of different consulting engagements, I have often marveled at their unique way of framing the otherwise ordinary. They are good with language and visual art obviously but just the combination of the two without creativity would not make them successful. While excellence in language and art can be taught (at least to some extent) the same is probably not true of creativity.

Reading this list of books that inspired some well-known graphic designers made me think about my own reactions to reading some in the list that I have. The list is an unusual one to begin with - very few of the best known or most frequently listed books feature in it. But what I find even more interesting is the reaction of these very creative people to these books. It would be worth working through this list just to see if reading might stimulate creativity where none existed before.

No comments: