Wednesday, February 13, 2008


I was reading this SciAm article on the complex causes of weight gain and then read about Col-Pop which is possibly the most non-complex way to gain it and gain it fast. This could be a great idea to extend to lunch boxes for school going kids. I'm already thinking lassi in the drink section and kichdi in the food.

A snap on condiment jar (as one commentator suggests) for a dash of achar and you have a full Indian meal on the go. Now if hot can stay hot and cold at least cool this would be the killer app in the lunch box space - even better than the Bento Box which I have eyed with great longing upto now. I hope the South Koreans take this wonderful innovation to the next level.

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