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Reading Different

Nice to read an author confess to doing most of her reading on Kindle. Like she says, after Kindle its hard to go back to paper books as much I love them. For me, ebooks got me into audio books. There are times I need to be on the move and its great to be able to combine that with enjoying a book. Travel was when I used my Kindle the most but that has not happened in a while. I am part of a larger trend here with audiobooks but reasons vary

Smart speakers are becoming increasingly popular from products such as Amazon Echo, Google Home or Apple HomePod. In a recent poll from the American Audiobook Publishers Association found that 60% of respondents own a smart speaker, and 46% of smart speaker owners have used it to listen to an audiobook, which is up 31% from 2018.  Although the automobile is still the number one place where people listen to audiobooks, the home is where audiobooks are played for longer durations. 

I find myself getting to a logical end when I am on an audiobook and just returned home from a walk. As with anything else there are personas among audiobook listeners with very different needs and wants. Combining a book with a walk is a great efficiency for me and makes me look forward to the walk which can be mundane - the route is the same everyday on weekdays and its the same number of miles I try to do. It is easy to find a reason to skip the walk but the book provides and incentive not to do that. 

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